Case Study
How Josh Tagg Closed $60M In Deals With An Automated Webinar
Josh Tagg, a mortgage broker since 2006, transformed his family business from outdated print ads to a streamlined digital powerhouse. With RECODemand’s automated webinar system, he scaled effortlessly, closing over 160 mortgages and generating $60M in deal value. He gained predictable deal flow, freedom from cold calling, and control of his time.







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At a glance
- Client
- Josh Tagg
- Role
- Mortgage broker
- Industry
- Mortgage brokerage
- Challenge
- Flyers, in-person seminars and social prospecting produced unpredictable lead flow and long days spent chasing cold leads.
- Approach
- An automated webinar funnel for first-time homebuyers with targeted ads, instant booking, and CRM email nurture, later moving from live to pre-recorded sessions.
- Reported outcome
- Over 160 mortgages closed and roughly $60 million in funded business, with an average funded deal of about $400,000.



